Why do you need SEO on your website for it to rank well in search engines? SEO, which stands for search engine optimization, is an integral part of doing business in today’s internet-based world. It works by optimizing your web pages and other marketing tools by using keywords and key...
Can reviews be SEO optimized? As we’ve discussed here many times before, search engine optimization (SEO) is an essential part of marketing because it draws people to your website by improving your search rankings. When we refer to SEO, we typically spend time talking about the use of keywords and...
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Why are online reviews and review management so important for your brand? Customer feedback is an extremely important part of today’s business atmosphere, and it’s something that can make or break your business very easily. This is why many people have turned to online review management as a way to...
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How to Increase the Number of Positive Google Reviews! Google is an absolute behemoth. You can’t do business today without concentrating heavily on making their algorithms happy. In turn, they’ll help you increase profits by giving you more opportunities to dazzle your customer base and make your business look more...
An 8-Step Plan for Creating a Fantastic Website! Building a website with an excellent user experience in today’s competitive online climate can be a real headache for many businesses. Yet it’s no longer something that any company can avoid. Designing and developing an awesome website is best left to the...
Monitor Competitor Marketing: How to Effectively Track Your Competitors No business operates in a bubble. Every business operates as a functional part of the larger global market as well as smaller local markets. For this reason, it’s important to understand what you’re up against and what your competitors are up...
You may have heard of online reputation management. But what is it, exactly? Are you still unsure that reputation management is important for your good reputation as a business owner? A recent TripAdvisor survey of businesses found that 97% said online reputation management is vital for the survival of their...
Why is online reputation management so important to your business’ reputation? You may have been thinking a lot recently about your marketing plan and how to make sure you and your business remain at the forefront of your customers’ minds. While you have been thinking about potential customers and Google...