How to Succeed in Your Google My Business SEO Goals How do you get your business to the top of local search results? Claiming your listing on Google is a fundamental step when building a local marketing strategy. It helps ensure prospective customers find your business when searching for products...
A Monthly Newsletter-Why It’s Important for Your Business Newsletters have been around for centuries. The only difference is that clerks are no longer hand-copying them onto folded paper as they did in the 1600s. Today, newsletters are an important component of effective email and content marketing. They continue to be...
Content Marketing Plan-7 Secrets on What You Need to Do to Get the Job Done In a lot of ways, your website content plan is the crux of digital marketing. With the ease of accessibility the internet affords, it’s much easier to create an audience and reach prospective customers than...
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Google Ads guide: Creating and Using Google Ads If you’re not advertising on Google, you’re definitely not taking advantage of every tool in your digital marketing toolbox! Creating Google Ads campaigns is a relatively simple process that can give your company huge gains. Today, we’re going to provide you with...
How can you use LinkedIn to improve your marketing strategy? Social media is an exciting and effective way to increase your brand’s reach, but for some reason, LinkedIn is often takes a back seat to other social platforms link Facebook and Twitter. The truth, however, is that creating a LinkedIn...
If you’ve received a negative review, here’s how to properly respond. Running a business these days is a lot different than it was just a few short years ago and it could very well be much different just a few years from now. In the past, when a customer had...
How is search engine marketing related to digital marketing? You can’t survive as a business today without a robust online marketing strategy. This strategy must consist of website design, social media platforms, content creation, consumer interaction, and many other elements if you want to be taken seriously in today’s marketplace....
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Email marketing is still a powerful tool in marketing cmapaigns today. There have been many types of exciting marketing opportunities cropping up in recent years, which has led some businesses to abandon emails as part of their marketing strategy – and that’s a huge mistake. Despite the advent of social...