Avoid these common SEO mistakes When you designed your first business website for your new company, you may have thrown up one page which detailed your business information. You were probably proud just to have that up. However, today’s business websites are far more sophisticated, and many businesses find that...
Read More
How to Succeed in Your Google My Business SEO Goals How do you get your business to the top of local search results? Claiming your listing on Google is a fundamental step when building a local marketing strategy. It helps ensure prospective customers find your business when searching for products...
Google My Business Account-Why You Need It Google is the world’s most visited website, making Google My Business (GMB) a key digital channel for every business with a location. GMB is a fundamental part of any company’s online presence and often the first thing potential customers see when they look...
Read More
A Monthly Newsletter-Why It’s Important for Your Business Newsletters have been around for centuries. The only difference is that clerks are no longer hand-copying them onto folded paper as they did in the 1600s. Today, newsletters are an important component of effective email and content marketing. They continue to be...
Content Marketing Plan-7 Secrets on What You Need to Do to Get the Job Done In a lot of ways, your website content plan is the crux of digital marketing. With the ease of accessibility the internet affords, it’s much easier to create an audience and reach prospective customers than...
Read More
Google Ads guide: Creating and Using Google Ads If you’re not advertising on Google, you’re definitely not taking advantage of every tool in your digital marketing toolbox! Creating Google Ads campaigns is a relatively simple process that can give your company huge gains. Today, we’re going to provide you with...
How can you use LinkedIn to improve your marketing strategy? Social media is an exciting and effective way to increase your brand’s reach, but for some reason, LinkedIn is often takes a back seat to other social platforms link Facebook and Twitter. The truth, however, is that creating a LinkedIn...
If you’ve received a negative review, here’s how to properly respond. Running a business these days is a lot different than it was just a few short years ago and it could very well be much different just a few years from now. In the past, when a customer had...