Blog

A few SEO tips to grow your organic rankings. The pandemic may have disrupted people’s lives and companies’ operations, but the online space has grown stronger than ever. The competition has become even more intense as more businesses transition into digital platforms. As a result, you now need to pay more attention to your SEO strategy to stay ahead and avoid getting overtaken... Read More →

How to optimize your Google My Business. Google My Business (GMB) is a handy tool that you can use to increase your company’s online presence. It allows you to write down your business information so that potential customers can find you when they make search queries on Google Search or Google Maps. That said, like any other marketing tool, you need to make sure you optimize... Read More →

How to develop an effective brand strategy. When people think of a company’s brand, a logo or mascot – maybe even a tagline – is typically what leaps to mind first. Whether it’s large golden arches, mouse ears, a surprisingly smooth-talking gecko, or even a simple phrase like “Just do it” or “Have it your way,” these things are often used to immediately identify a... Read More →