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what-is-online-reputation-management
June 20, 2022

You may have heard of online reputation management. But what is it, exactly? Are you still unsure that reputation management is important for your good reputation as a business owner? A recent TripAdvisor survey of businesses found that 97% said online reputation management is vital for the survival of their...

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online-reputation-management-is-vital
June 18, 2022

Why is online reputation management so important to your business’ reputation? You may have been thinking a lot recently about your marketing plan and how to make sure you and your business remain at the forefront of your customers’ minds. While you have been thinking about potential customers and Google...

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seo-mistakes-to-avoid-in-2022
June 11, 2022

Avoid these common SEO mistakes When you designed your first business website for your new company, you may have thrown up one page which detailed your business information. You were probably proud just to have that up. However, today’s business websites are far more sophisticated, and many businesses find that...

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google-my-business-seo
May 31, 2022

How to Succeed in Your Google My Business SEO Goals How do you get your business to the top of local search results? Claiming your listing on Google is a fundamental step when building a local marketing strategy. It helps ensure prospective customers find your business when searching for products...

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google-my-business-account
May 23, 2022

Google My Business Account-Why You Need It Google is the world’s most visited website, making Google My Business (GMB) a key digital channel for every business with a location. GMB is a fundamental part of any company’s online presence and often the first thing potential customers see when they look...

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website-content-plan
May 7, 2022

Content Marketing Plan-7 Secrets on What You Need to Do to Get the Job Done In a lot of ways, your website content plan is the crux of digital marketing. With the ease of accessibility the internet affords, it’s much easier to create an audience and reach prospective customers than...

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how-to-respond-to-negative-reviews
April 14, 2022

If you’ve received a negative review, here’s how to properly respond. Running a business these days is a lot different than it was just a few short years ago and it could very well be much different just a few years from now. In the past, when a customer had...

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5-steps-drip-marketing-campaign
March 31, 2022

What Is a Drip Marketing Campaign? Drip marketing is a form of digital marketing where material is sent to prospective customers steadily over a specified time period. In other words, marketing materials “drip” to potential leads. In the past, this was primarily done through the use of direct mail campaigns,...

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