Effective holiday marketing ideas to boost your holiday sales!
Folks, tis’ the season to deck the halls and have a ball!
The holidays are right around the corner, and everyone is busy buying gifts for themselves and their loved ones. This is your time to go to town on marketing your products and services.
Are you ready?
At the P3 Agency, we are letting you in on some free marketing resources to help your holiday sales soar! With these tried and tested tips, you will get the most out of this season of magic and merry.
Sure-fire holiday marketing ideas for marketers
If your sales have been immensely impacted due to the ongoing coronavirus pandemic, you now have the opportunity to make up for it. With these effective and efficient marketing ideas — specially designed to grab the customers’ attention during the holiday season — you will find more traffic at your front door and increased sales and revenue.
1. Invest in influencer marketing
Did you recently come across videos of influencers promoting a certain brand, reviewing its product, and letting their audience know about its ongoing offers during the festive season? Well, that brand could be yours, and your target audience could be the audience of that influencer.
All social media platforms are great avenues to interact with your existing and potential customers. You can work with some influencers who have a huge fan base on platforms such as Instagram, Twitter, or Facebook to get the word out about your brand. Influenced by them, your customers are more likely to purchase your products.
2. Entice with free rewards
Free rewards are one of the best lead generation techniques you can use for your business.
We all know how much customers love discounts and sales. If we talk about offering products for free, that will draw them towards your brand even more.
As holidays are a time of giving, your customers expect to receive a present from you, and you cannot let them down. With this Holiday marketing strategy, you are even motivating customers to spend more with your company. If $50 is the threshold at which they receive an item for free, they would happily splurge to get a present.
3. Leverage email marketing
With the stress that accompanies the holiday season, your customers might not get time to visit your website regularly, receive phone calls, or check their physical mailboxes. However, one thing that you can be sure of is that they will check their emails.
Shoppers know that brands flood their virtual mailboxes with great deals and exciting offers, so they check them regularly. If not for those offers, customers usually keep an eye on their emails for other purposes. Taking advantage, you can send out promotional emails to your subscribers.
4. Create festive ads and content
It is the season of joy, and your ads and content should portray the same! If you depend on PPC (pay per click) advertising to bring in new customers, your ad copy should have a holiday touch. If you are branding through social media marketing, your posts should have a festive look and engaging caption.
Not only ads, but your content can also enhance this strategy. You can post a series of blogs on your website that focus on the holidays. This would help drive organic traffic to your website as your SEO-optimized content would appear on the first pages of the search engine.
We say go a step further and make your website design reflect the Holiday season too!
P3 Will help you drive more sales this festive season!
P3 Agency is a marketing agency that specializes in creative marketing services. We can help you generate more revenue this Holiday season. From web design services to brand refresh services to social media services, we provide everything to help your company reach its Holiday sales goals most efficiently.
Get in touch with us at (800) 515-9422 for a free marketing assessment today. We will be happy to assist you.