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Brand Development and Management

seo-tips
November 28, 2021

A few SEO tips to grow your organic rankings. The pandemic may have disrupted people’s lives and companies’ operations, but the online space has grown stronger than ever. The competition has become even more intense as more businesses transition into digital platforms. As a result, you now need to pay...

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optimize-google-my-business
November 18, 2021

How to optimize your Google My Business. Google My Business (GMB) is a handy tool that you can use to increase your company’s online presence. It allows you to write down your business information so that potential customers can find you when they make search queries on Google Search or...

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develop-a-brand-strategy
October 20, 2021

How to develop an effective brand strategy. When people think of a company’s brand, a logo or mascot – maybe even a tagline – is typically what leaps to mind first. Whether it’s large golden arches, mouse ears, a surprisingly smooth-talking gecko, or even a simple phrase like “Just do...

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what-are-backlinks
September 28, 2021

How backlinks improve your SEO optimization and ranking in search engines like Google. If you are familiar with SEO, you have likely heard about backlinks by now, but even so, they may still be a foreign concept. Link building is one of the most important factors to work on if...

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brand-management
September 14, 2021

Tips to improve and manage your brand. Branding and brand management are two of the most important elements in any organization. It gives your business a recognizable identity, whether online or offline. Given the importance of its role, you need to think long and hard about how you want to...

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